Title: Area Sales Manager: This position is responsible for working with our distributor and retail partners to ensure Federal Distilling Company standards are met by supporting distributor and customer operations.
Responsibilities: ● Manage key on and off-premise customers ○ Emphasis on off-premise independent channel and on-premise segment customers ● Execute Federal Distilling distribution and merchandising standards in key on-premise and independent liquor channel customers ● Used fact based selling tools (Nielsen/IRI) to sell in distribution, feature pricing and merchandising programs to key customers ● Lead monthly distributor meetings to review sales, programming and execution ● Partner with distributor personnel to set and achieve sales goals. Goals may include new placements, merchandising objectives, revenue, case shipment, menu placements, and depletions goals ● Clear and constant communication on wholesaler execution, current and upcoming programs, company direction and priorities ● Provide educational training to distributor partners and key accounts through tastings and special events ● Develop and continue to build relationships within the distributor and customers ● Monthly, Quarterly and Yearly planning including: internal incentives, account partnership programs, blitzes and focus weeks, market work calendar and trade events. Multiply yourself through market work, distributor meetings and educational seminars ● Grow and foster professional relationships with key accounts in region ● Communicate pertinent information between Federal Distilling Management, Distributor Management and Key Accounts ● Responsible for working within approved expense and T&E budget ● Continue to develop Federal Distilling brand knowledge, business acumen and sales skills to increase professional growth ● Display original thinking and creativity for problem-solving ● Ability to work in a fast-paced environment, multi-task, adapt and respond to change quickly ● Other duties as assigned by Federal Distilling Management
Qualifications: ● Minimum of 3 years experience in Bev/Alc ● Must have reliable transportation ● Fact based selling tools (Nielsen/IRI) ● Proficient in fundamentals of wholesale and retail pricing ● Experience building young and fast-paced brands preferred.