Sales Manager – New England

The Role:

A Mezzetta Sales Manager is responsible and accountable for achieving annual revenue, gross profit, category market share and distribution growth targets within assigned accounts. This is accomplished by developing sales plans for each account, and then selling in and executing those plans, assisted by third party sales agencies (brokers). Sales plan elements include Distribution, Shelf presence, off-shelf Merchandising and retail Pricing (the DSMPs). The Sales Manager has a trade investment budget to support execution against the DSMPs, and the Sales Manager is accountable to that budget.

This is a home office-based role, and the individual must be located in one of the following areas:

  • New York Metro area
  • Greater Boston area
  • Providence
  • Hartford/Springfield

Account Assignments:

  • Wegmans
  • ALBSCO Divisions (Shaw’s, Mid Atlantic)
  • Market Basket
  • Price Chopper
  • Tops
  • Bozzuto’s + independents
  • C&S + independents
  • Others located in the Northeast

Primary Accountabilities:

  • Revenue – Achievement of revenue targets.
  • Gross Profit – Achievement of gross profit targets.
  • Category Market Share – Achievement of category share targets. Measured via Nielsen/IRI/SPINS.
  • Distribution – Achievement of Total Distribution Point (TDP) targets. Measured via Nielsen/IRI/SPINS.
  • Forecasting – Deliver an accurate forecast of volume, revenue and trade spend via the company’s internal account planning system.

Other Expectations:

· Account Development – Develop influential relationships with key decision makers including Category Buyers, Directors and VPs.

· Account Profitability – Continuously pursue improvement in account profitability.

· Support of cross-functional initiatives – collaborate with all members of the Sales department along with other cross-functional team members to assist in the success of cross-functional initiatives.

· Broker development – Conduct training and business review meetings to maximize broker effectiveness and self-direction.

· Up to 40% travel for retail store checks, in-person account meetings, broker meetings and internal Sales/Marketing meetings.


· 5+ years of experience in CPG sales, including accountability for results at national and/or major regional accounts.

· 2+ years of experience managing brokers and their execution.

· 2+ years working out of a home office environment.

· Strong aptitude working with syndicated data for analysis and presentation building.

· Strong proficiency in Microsoft Office Suite, especially Outlook, Excel and Powerpoint.






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